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Impetus prepared the architecture and design for the industry's first MLCS platform and developed all the components on the server side connectors.

Industry: Mobiles and Wireless


Technology: J2ME, BREW 2.x, WAP, MIDP 2.0 and MIDP 1.0, KnowNow Live Server.


The Client: A large player in the Mobile Loyalty and Gaming domain in USA. The client offers the industry's first Mobile Loyalty and Community Service (MLCS) platform that provides solutions for building customer loyalty, reducing churn and creating new revenue streams.


The Challenge: The main challenge for this project was to propose, design and implement a cost-effective solution for the MLCS. This required development of platform that would support an event-driven model and could be accessed from mobile phones (J2ME, BREW, WAP), the Web, interactive television, PDA's and other devices. The platform had to be highly scalable and would work as a real-time system.


The Solution: Impetus prepared the architecture and design for the platform and the connector. Impetus developed all the components on the server side and connector in J2ME, MIDP2.0 and MIDP 1.0, BREW 2.x.

The offshore team also managed the communication with all third parties involved in the project for different kind of issues that surfaced during the integration.


The Benefits: Impetus developed components to interface with the Live Server so that wireless traffic is regulated and performance is optimized. Also, in future this component will allow replacing the Live Server with any other Event Routing Component. Impetus team also developed a single J2ME connector of size within the acceptable range, supporting a number of APIs and following protocols - HTTP, HTTPS, socket, SSL for communication.


To learn more about Impetus solutions and services, contact us.