Director of Marketing
We are looking for a lead marketing evangelist who will be responsible for competitive positioning, messaging and branding for Industry Leading Big Data Products and Solutions. This role offers an incredible opportunity to act as the for-Impetus Product, solutions and services. The ideal candidate will be passionate, strategic, and customer obsessed.
- Deep Techno-business understanding of the Big Data, BI and Cloud Technologies, products, players, trends, customers, use-cases.
- Specific focus and knowledge on the Data Warehouse Modernization, Work Load Migration, Cloud and Open Source Technologies
- Creative thinking to create ideas, designs, approaches to convey product messaging in the most effective and engaging way
- Prior background in self-creating and working closely with team-mates, other internal stakeholders, and third parties to create presentations, graphics, collaterals, web content, and other artifacts.
- Own, Refine and Execute - Impetus Big Data Marketing strategy - Create an Industry-leading bran using multi-channel approach including: Website, Social Media, Webinars, Partners, and Digital Marketing Programs.
- Define Product and solutions positioning and messaging.
- Represent Impetus Big Data Products to internal and external stakeholders.
- Build brand awareness & establish thought leadership in the market place including end-users, partners, media, and analysts.
- Enable sales with effective tools to accelerate the sales cycle.
- Lead and/or collaborate with the rest of the marketing and product team.
- Work closely with sales, marketing, and technology executives