Director Product Marketing

Location:
Los Gatos, CA
Qualification:
Bachelor/ Masters in Business Administration
Experience:
8-15 years
Technology:
Big Data
Travel:
25%
Role/Skills:
  • Deep Techno-business understanding of the Big Data Warehouse Technologies, products, players, trends, customers, use-cases.
  • Specific focus and knowledge on the Data Warehouse Modernization, Work Load Migration and Open Source Technologies
  • Creative thinking to create ideas, designs, approaches to convey product messaging in the most effective and engaging way
  • Prior background in self-creating and working closely with team-mates, other internal stakeholders, and third parties to create presentations, graphics, collaterals, web content and other artifacts.
Responsibilities:

We are looking for a Strategic Product Marketing Leader for Industry Leading Big Data Products who will own product & competitive positioning, website content & design, sales enablement, market & competitive analysis, and more. They will work across the whole company: sales, product management, engineering, and the rest of the marketing team.

  • Own, Refine and Execute - Impetus Big Data Product Marketing strategy:
    • Create an Industry leading brand.
    • Generate qualified leads for product sales.
    • Generate a multi-channel approach including:
      Website, Social Media, Trade show, Webinars, Partners and Digital Marketing Programs.
  • Define and articulate overall product marketing strategy.
  • Define Product positioning and messaging.
  • Represent Impetus Big Data Products to internal and external stakeholders.
  • Build brand awareness & establish thought leadership in the market place including end-users, partners, media, and analysts.
  • Enable sales with effective tools to accelerate the sales cycle.
  • Lead and/or collaborate with rest of marketing and product team.
  • Work closely with sales, marketing, and technology executives
Share:
Files must be less than 2 MB.
Allowed file types: pdf doc docx.
Please read our privacy policy before submitting your contact information. By submitting this form you agree to have read the policy and receive our emails. You will have the option to unsubscribe at any time.