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Digital Media

Impetus offers development and engineering services in the field of Digital Media, with the objective of providing clients with cost-effective and innovative ways of communicating. Some of the advertising related engagements Impetus has supported include

  • Performance Advertising (pay-per-call, pay-per-click)
  • Affiliate Marketing
  • Search Engine Marketing
  • Internet Advertising Platforms and Integrations
  • Campaign Management
  • Lead Generation and Management
  • Ad-distribution Platforms

Impetus also offers digital rights management, and audience measurement services and solutions. Impetus has been at the forefront of building solutions for all forms of media, including

Media and Entertainment
  • Broadband solutions
  • Mobile solutions for Carriers
  • Content Storage and Delivery
  • Streaming
  • Interactive TV
  • Location-Based Services
  • Set-top box solutions for Cable/Satellite operators
  • Digital Rights Management Solutions
  • Interactive Game platforms
  • IPTV
  • Middleware Solutions
  • Audience Measurement